Digital Marketing Depot has published ‘Marketing Automation Platforms: A Marketer’s Guide’.

The DMD team says, “MarTech’s latest publication of “Marketing Automation Platforms: A Marketer’s Guide” examines the market for marketing automation platforms and the considerations involved in implementation. The 44-page report reviews the growing market for marketing automation platforms, plus the latest trends, opportunities and challenges.

In this report you will learn: 

  • What factors are driving marketing automation platform use.
  • What core capabilities do MAPs provide, and how are artificial intelligence and machine learning enhancing the traditional features of MAPs?
  • Does my company need a marketing automation platform?
  • Who are the leading players in marketing automation platform?
  • How do I evaluate which platform is best for my business?

Also included in the report are profiles of 11 leading marketing automation platform vendors, capabilities comparisons and recommended steps for evaluating and purchasing.”

Marketing Automation Platforms: A Marketer’s Guide

Digital Marketing Depot

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