21 SEO Experts Predictions for 2024
Search Engine Journal has published an article featuring 21 SEO expert predictions for 2024.
Shelley Walsh says, “As SEO is all about collaboration and sharing knowledge, we turned to some of the best minds in the industry to get their thoughts on where the industry is going and what might happen next.
1. Kevin Indig, Growth Advisor:
If Google’s frenzied algorithm updates in 2023 have shown us one thing, it’s that the bar for content and domain quality has risen faster than we thought. In 2024, we need to find ways to scale the production of high-quality content and groom our content portfolio.
The most obvious way is using AI, but we need to significantly increase the output quality and add human input. In some cases, AI might be the wrong content creator, but I think we underestimate how good it can really be.”
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