Navigating the Digital Experience Landscape [White Paper]
The digital experience landscape is the sum of a customer’s digital interactions with a brand, product, or service. It’s also known as DX.
Digital Marketing Depot has published a new white paper titled ‘Navigating the Digital Experience Landscape’.
The DMD team says, “Digital experience teams — the marketers and developers responsible for building and supporting digital experiences for customers — are under enormous pressure to fulfill rising expectations amidst intense competition and shrinking budgets. So, Adobe surveyed 928 professionals across the globe to learn their biggest pain points, priorities, and tech needs.
The Navigating the Digital Experience Landscape report highlights the findings and offers actionable insights for business leaders to improve their content supply chain — and provide better experiences for both employees and customers.”
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