Convince & Convert has published the latest episode of the Social Pros Podcast ‘Delta Vacations Approach to Non-Stop Social’ featuring Arielle Berlinsky.

Loren Baker says, “If you’re looking to bridge the gap between your employees and your brand, this one’s for you. Jonathan Hatch, Talent Brand Program Manager at Zoom, shares expert advice on leveraging employee branding on this episode of Social Pros.”

This episode covers the following:

  • How storytelling plays into employee branding and storytelling 
  • Is LinkedIn the hub for storytelling? 
  • Getting employees excited about being a voice for your brand 
  • Balancing individuality and brand goals 
  • Why we’re in the most transparent era of LinkedIn 
  • Managing cultures and subcultures in the brand 
  • Why team culture is “your life” when you’re at work.

Mastering Employer Branding Through Storytelling

Convince & Convert

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