Similarweb has published a new episode of the Marketing Intelligence podcast ‘How to Measure Your Organic Search ROI’ featuring Charlie Witworth.

The Similarweb team says, “Your SEO efforts will see ROI for your business in a number of ways – increased visibility, increased traffic, increased engagement, and increased revenue being some examples. But how do you effectively measure this organic search ROI as a whole? Is it possible?

That’s what we’re discussing in today’s episode of In Search Podcast with Charlie Whitworth. Charlie is a digital marketing expert, with a decade of SEO and content marketing experience.

In this episode, we talk through everything you want to know about measuring organic search ROI, including:

🫵 What organic search ROI is and why to measure it

🧮 The metrics you should be using

🎀 Improving the overall customer journey”.

Similarweb

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