Identity resolution is the process of linking disparate pieces of data to identify unique entities accurately. It involves reconciling inconsistencies and duplications within datasets to establish a single, comprehensive view of an entity. Advanced algorithms and techniques are employed to ensure accurate matching and resolution of identities across various data sources.

Digital Marketing Depot has published ‘Identity Resolution Platforms: A Marketer’s Guide.

The DMD team says, “MarTech’s latest publication of the “Identity Resolution Platforms: A Marketer’s Guide” examines the market for identity resolution platforms and the considerations involved in implementation. The 54-page report reviews the growing market for identity resolution platforms, plus the latest trends, opportunities and challenges.

In this report you will learn:
  • Who the leading players are in identity resolution platforms.
  • What you should look for in a identity resolution solution.
  • What trends are driving the adoption of identity resolution platforms.
  • About the capabilities identity resolution platforms provide.”

Identity Resolution Platforms: A Marketer’s Guide

Digital Marketing Depot

Sharing is caring