Guide to Using Google Keyword Planner
Google Keyword Planner is a powerful tool for conducting keyword research, providing insights into search volume, competition, and potential bid estimates for advertising campaigns. It aids marketers and businesses in identifying relevant keywords to optimize their content and advertising strategies effectively.
Search Engine Journal contributor Tessa Nadik has published an in-depth article on using Google Keyword Planner.
She says, “Google Keyword Planner offers the ability to look for keyword insights for free.
Many tools require a paid subscription, but Keyword Planner is a free alternative that allows you to conduct keyword research.
Keyword Planner has many benefits, including finding new keywords related to your objective and determining how many times consumers search for these each month.
Suppose you don’t have access to any paid tools yet. In that case, Keyword Planner can help you identify what is essential in a keyword research tool so you know what features to look for when shopping around later.”
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