Orbit Media Lists 13 Things To Remove From Your Website
Effective web design is crucial for capturing user attention and fostering engagement, ultimately shaping perceptions of a brand’s credibility and usability. It serves as the digital storefront, influencing visitor behavior and facilitating seamless navigation for enhanced user experience.
Orbit Media Studios founder Andy Crestodina has published an article featuring 13 things to remove from your website immediately.
He says, “This is based on our experience planning 1000+ website projects and reviewing just as many Google Analytics accounts. But there is rarely one correct answer in digital marketing. At the end of this article, we’ll give you a chance to provide your own input.
1. Vague homepage headers …we’re the best, at what?
It’s the first question of every visitor on every web page: “Am I in the right place?”
The H1 header on the homepage answers that question by telling visitors (and search engines) what the business does. But homepage headers often fail at this. Instead they offer a general statement about quality or value. They often say “We love us.”
Ironically, the “what we do” information is usually just below the headline in smaller text. Here’s an example”.
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