Outlook on AI Transparency Is Unclear [Video]
Content Marketing Institute has published a new video ‘Outlook on AI Transparency Is Unclear’ featuring Robert Rose.
The CMI team says, “Whether or not your brand uses generative AI in content creation, you’ll need to answer a new question: Should you speak up or stay silent about your chosen stance? Dove, Brandtech Group, and Sports Illustrated recently made controversial disclosure decisions, but Robert Rose says brands’ high-profile public statements on this subject may be more performative than productive. Here’s what else Robert sees coming out of the AI wash.”
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