An email list is the heartbeat of digital communication, fostering direct connections with your audience. It’s a powerful tool for nurturing relationships, driving engagement, and amplifying your message.

HubSpot contributor Jenna Kutcher has published an article featuring seven ways to grow your email list.

She says, “The growth of your business can’t stay in the hands of a social media platform — I’ve seen too many “my account got hacked and deleted” situations. Start your list and have an open line from your offers to your dream customers at all times.

If you want to leverage your list to grow your revenue in 2024, it’s time to optimize your email marketing ecosystem step by step. You can turn this into a once-a-year, ‘spring cleaning’ checklist or break it into bite-sized pieces you work on throughout the year. Either way, your results will reflect your effort!

1. Dig into Your Email Analytics

Far too many people like to hit ‘send’ on their emails and let that be their end goal. If you’re afraid of digging into numbers or aren’t sure where to start, you’re not alone! It can be scary to find out what’s truly working — and what isn’t. But knowing your data is the only way you can optimize.”

7 Ways to Grow Your Email List (and Your Revenue) in 2024

HubSpot
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