HubSpot Shares Seven Ways to Grow Email List and Revenue
Expanding your email list is crucial, providing a direct conduit to your audience’s inbox, cultivating stronger bonds and ensuring ongoing interaction. It stands as the cornerstone of digital marketing, facilitating tailored communication and nurturing enduring brand allegiance.
HubSpot contributor Jenna Kutcher has published an article featuring seven ways to grow your email list and revenue.
She says, “If you want to leverage your list to grow your revenue in 2024, it’s time to optimize your email marketing ecosystem step by step. You can turn this into a once-a-year, ‘spring cleaning’ checklist or break it into bite-sized pieces you work on throughout the year. Either way, your results will reflect your effort!
1. Dig into Your Email Analytics
Far too many people like to hit ‘send’ on their emails and let that be their end goal. If you’re afraid of digging into numbers or aren’t sure where to start, you’re not alone! It can be scary to find out what’s truly working — and what isn’t. But knowing your data is the only way you can optimize. Maybe you’ve looked a few times and thought you needed more data to take action — but think of it like this: a ship doesn’t wait until it’s way off the path to course correct, right? Making small movements can help you get to your goal faster and easier!”
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