LinkedIn is crucial in marketing for its ability to connect businesses with a vast network of professionals, facilitating B2B engagements and lead generation. Additionally, it offers targeted advertising options that enhance brand visibility among industry-specific audiences.

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘LinkedIn Written Content Strategy: From Ideas to Stories and Beyond’ featuring Michaela Alexis.

This episode covers the following:

  • Why the Written Word Matters on LinkedIn
  • How to Create a LinkedIn Written Content Strategy: Reframe Your Mindset
  • How to Create a LinkedIn Written Content Strategy: Generate Content Ideas
  • How to Create a LinkedIn Written Content Strategy: Craft a Compelling Story
  • How to Create a LinkedIn Written Content Strategy: Embed the Lesson
  • How to Create a LinkedIn Written Content Strategy: Encourage Engagement.

Social Media Examiner

 

 

 

 

 

 

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