In SEO, prioritizing E-A-T (Expertise, Authoritativeness, and Trustworthiness) is essential as search engines increasingly favor high-quality, reliable content. Content marketing trends are leaning towards interactive formats such as polls, quizzes, and augmented reality, which boost user engagement and deliver personalized experiences.

Search Engine Journal is hosting a webinar ‘2024 Trend Updates: What Really Works In SEO & Content Marketing’ on Tuesday, June 18, 2023, at 2.00 pm ET.

The SEJ team says, “Join us live as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. We’ll dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.

You’ll hear:

  • The top SEO trends to prioritize in 2024 to achieve long-term success.
  • Predictions for SGE’s impact, and how to adapt.
  • What E-E-A-T really means, and how to implement it holistically (hint: it’s never been more important).”

2024 Trend Updates: What Really Works In SEO & Content Marketing

Search Engine Journal

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