How The Hustle Got 43,876 More Clicks [Case Study]
HubSpot has published a new case study ‘
Curt del Principe says, “Last quarter, newsletter giant The Hustle ran a test that earned 43,876 additional clicks in their emails.
Not 44,000 total. 44,000 more.
If you’re like me, you’d do terrible things for that kind of engagement.
So I banged on their managing editor’s door and demanded to know his secrets.
Thankfully, the process is simple and repeatable — no terrible things required. So put down that crowbar, because I’m going to share a process that you can start today.
The How-To That They Do
Ben Berkley, the managing editor of The Hustle, perpetually sports an impish grin. Which is fitting, because behind that grin is a deceptively simple method — with some twists coming up.”
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