AI marketing leverages artificial intelligence to automate, optimize, and personalize marketing efforts, improving customer experiences and campaign performance. It uses data analysis, predictive analytics, and machine learning to make smarter marketing decisions and deliver targeted content.

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘AI Marketing Masterclass: Practical Use Cases and Real Results’.

The HubSpot team says, “Are you ready for AI to revolutionize your go-to-market strategy by 2025? Kipp and Kieran dive into how you can leverage HubSpot’s cutting-edge AI tools to stay ahead in the rapidly changing marketing landscape. Learn more on AI-driven custom email marketing to boost your conversion rates by over 80%, the game-changing potential of virtual business development representatives, and the transformative impact of text-to-video technology on your marketing efforts.”

HubSpot

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