Relationship marketing focuses on building long-term connections with customers by prioritizing trust, loyalty, and customer satisfaction. It aims to foster repeat business and create lasting relationships rather than just one-time transactions.

Digital Marketing Depot has published a new report ‘Relationship Marketing Trends: Brand Rankings Report’.

The DMD team says, “This new report from Marigold surveyed 20,000 consumers to rank 200 brands on what matters most in building meaningful customer relationships.

The report looks at:

  • Personalization
  • Omnichannel experiences
  • Trust
  • Loyalty
Get the report to:
  • Unlock industry insights: Discover how 200 top brands are ranked across Retail, Restaurants, Travel & Hospitality, Media & Entertainment, and Finserv & Insurance
  • Lean into personalization: Avoid the frustration of 40% of consumers who receive irrelevant content
  • Maximize purchasing power by driving purchases across the stack
  • Build trust: Discover the importance of trust for consumer preferred brands
  • Strengthen loyalty: 37% of consumers have switched away from or became less loyal to a brand they previously bought from in the past year”.

Relationship Marketing Trends: Brand Rankings Report

Digital Marketing Depot

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