AI is revolutionizing marketing by enabling personalized customer experiences and automating data-driven decision-making. It empowers brands to predict trends, optimize campaigns, and engage audiences with unprecedented precision.

HubSpot contributor Kolawole Samuel Adebayo has published an article featuring six myths about AI.

He says, “Over the past decade, I’ve written extensively about some of the world’s greatest innovations. With these technologies, you know what to expect: an improvement here, a new functionality there. This one got faster, and that other one got cheaper.

Why are there so many myths about AI?

But first, why are there so many myths about AI? I think there are three main factors.

1. Sci-fi Movies

There’s an entire film genre dedicated to imagined future scientific advances like AI. The technology either helps the nice protagonist achieve a goal or becomes a rogue, all-powerful entity.

This portrayal shapes public perception, much like it did mine when news of AI started making the rounds.”

6 Myths We Got Wrong About AI (And What’s the Reality)

HubSpot

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