In 2024, social media marketing is more dynamic than ever, focusing on short-form videos, personalized content, and interactive experiences to capture attention. Brands are leveraging AI-driven analytics to tailor strategies and connect authentically with diverse audiences in real time.

Convince & Convert has published the latest episode of the ‘The Sweet Tooth of Social Media

This episode covers the following:

  • The importance of manual work over automation
  • A candy corn combo that might even convert the haters
  • How they determine which brands and platforms get more attention
  • Why paid and organic social should complement each other
  • What bugs vs. excites Annie about working with social media
  • Annie’s predictions for the future of content and influencer marketing
  • Annie’s top tip for those aiming to become a social pro.

The Sweet Tooth of Social Media

Convince & Convert

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