The advancements in predictive and generative AI over the last few years have cemented AI as the “next big thing”—a shiny toy that promises to revolutionize everything.

Adweek is hosting a webinar ‘Craft a Quality AI Marketing Strategy That Goes Beyond the Hype’ on Wednesday, November 20, 2024, at 1.00 pm ET.

The Adweek team says, “Discover how to ensure AI is enhancing your marketing, rather than overpowering it, allowing you to better understand your customers and create higher performing campaigns, with leaders at Epsilon and guest Forrester. You’ll find out:

  • What you stand to gain from implementing AI into marketing campaigns
  • How data and identity play an integral role in good AI
  • The importance of choosing partners that have a solid, proven track record in AI capabilities”.

Craft a Quality AI Marketing Strategy That Goes Beyond the Hype

Adweek

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