This is a reminder for the Adweek webinar to be held on November 14, 2024.

When it comes to advertising on the big screen, your campaigns are only as effective as the creatives you’re tying to your audience’s favorite TV content.

Adweek is hosting a webinar ‘Create Emotional Connections with CTV Viewers’ on Thursday, November 14, 2024, at 1.00 pm ET.

The Adweek team says, “Discover how tapping into emotional connections and understanding the complete viewer experience is changing the CTV advertising landscape with a panel of leaders including Pete Crofut, VP of business development, agencies and brands, at Wurl. You’ll find out:

  • The role emotions play in helping brands ensure their ads are showing up in the best contexts and resonating with audiences
  • How emotions-based contextual targeting works, and why it’s different from contextual targeting as we’ve known it
  • New and unique CTV advertising strategies that are helping to deliver on campaign objectives across the funnel”.

Create Emotional Connections with CTV Viewers

Adweek

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