Scheduling Instagram Reels: The Complete Guide [Guide]
Instagram Reels offers a powerful platform for marketing by allowing brands to engage users through short, creative videos that boost visibility and drive interaction. Leveraging trending music, hashtags, and engaging content can help increase reach, build brand awareness, and attract new customers.
HubSpot has published ‘‘.
Swetha Amaresan says, “If you’re still unconvinced about scheduling reels, I’ll share six major benefits of planning ahead.
1. Posting at the right time garners more engagement.
According to a SocialPilot study that monitored engagement on 50,000 Instagram accounts’ reels across industries and locations, these are the best times (in EST) to post an Instagram reel:
- Monday: 6 AM and 10 PM
- Tuesday: 3 AM, 4 AM, and 9 AM
- Wednesday: 7 AM and 9 AM…
Unless you eat, shower, work, exercise, and sleep with a phone in your hands, it’s difficult to stick to these exact time slots without scheduling posts in advance.
If you want the most engagement, I highly recommend scheduling Instagram reels when your audience is most active on Instagram.”
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