This is a reminder for the DMI webinar to be held on November 21, 2024. Podcasts are an effective tool for business growth, allowing brands to connect with audiences on a personal level and share valuable insights. They help build brand authority, foster customer loyalty, and expand reach through engaging content. Digital Marketing Institute is hosting a webinar ‘How to Create a Podcast for your Brand’ on Thursday, November 21, 2024. The DMI team says, “Podcasts are booming, yet only a fraction of marketers use them to build their brand. Ready to dive in but not sure where to... [...]

Ahrefs has published a new video ‘Debunking 11 Common Digital Marketing Myths You Thought Were True’. The Ahrefs team says, “With over 100 years of combined experience, our panel of digital marketing experts debunk 11 common myths that people actually believe. From the power of social media vs. websites, to the future of SEO and AI content, we break down which myths hold up—and which fall apart.” Ahrefs  [...]

This is a reminder for the Adweek webinar to be held on November 21, 2024. Shopping and retail trends are increasingly driven by personalization and sustainability, with brands using AI to create tailored experiences that cater to individual preferences. At the same time, eco-conscious consumers are pushing retailers toward greener practices, favoring brands that demonstrate a commitment to sustainability and ethical sourcing. Adweek is hosting a webinar ‘Shopping and Retail Trends for 2025’ on Thursday, November 21, 2024, at 1.00 pm ET. The Adweek team says, “Dive into... [...]

Super Affiliate AI tool suite is designed to help you become a super affiliate, and it does its work in less than 60 seconds. In the introductory webinar by Chris Fox and Andrew Fox, you get the complete picture of how this software can help you build your business. You will discover these features: ➤ With 1 ‘click’ you can choose any affiliate offer from Clickbank, JVZoo, Warrior Plus and others. ➤ There’s no need to figure out any ‘annoying prompts’ – the software does it all for you. ➤ Generate the entire campaign in seconds using AI ➤ Generate your FB Ads... [...]

Content marketing measurement involves tracking the effectiveness of content strategies through metrics like engagement, conversions, and traffic to assess ROI. It helps refine tactics and align content with business objectives for better audience impact. Content Marketing Institute contributor Jodi Harris has published an article featuring 27 definitions for effective content marketing measurement. She says, “In this mad world of measurement musical chairs, your best defense is to stay on top of the latest terms and how to apply them. To help, I’ve compiled 27 critical definitions and... [...]

This is a reminder for the Adweek webinar to be held on November 20, 2024. The advancements in predictive and generative AI over the last few years have cemented AI as the “next big thing”—a shiny toy that promises to revolutionize everything. Adweek is hosting a webinar ‘Craft a Quality AI Marketing Strategy That Goes Beyond the Hype’ on Wednesday, November 20, 2024, at 1.00 pm ET. The Adweek team says, “Discover how to ensure AI is enhancing your marketing, rather than overpowering it, allowing you to better understand your customers and create higher performing... [...]

This is a reminder for the CMI webinar to be held on November 20, 2024. Content and marketing in 2025 focus on delivering highly personalized, interactive experiences through AI-driven insights, catering to niche audience preferences. Brands increasingly value storytelling and authenticity, creating content that aligns with ethical values and fosters trust with consumers. Content Marketing Institute is hosting a webinar ‘Content and Marketing Trends for 2025’ on Wednesday, November 13, 2024, at 2.00 pm ET. The CMI team says, “Join us on November 20 & 21 for our FREE digital... [...]

Google Search Central has published the latest episode of the Search Off the Record podcast titled ‘Search Console Recommendations, Google Trends, and more!’. The GSC team says, “In this episode of Google Search News, John Mueller covers the latest updates on Search Console recommendations, removal of cached pages (noarchive robots meta tag), new series from our YouTube channel, and more! Watch along as John highlights the Search community and important documentation for SEOs and site-owners.”  [...]

Convince & Convert has published the latest episode of the Social Pros Podcast titled ‘Cut Through the Noise with the King of Clarity, Steve Woodruff‘. This episode covers the following: The importance of clarity in cutting through today’s noisy digital landscape How the brain’s RAS and WIIFM principles make messages stick Staying authentic and relevant amid AI-generated content—and why clarity is the answer Breaking down Steve’s four-step “Clarity Formula” for effective communication How structuring information like a pyramid helps simplify messaging and win over stakeholders... [...]

MOZ is hosting a webinar ‘Mastering AI Overviews For Greater Search Visibility’ on November 20-21, 2024, at 1.00 pm ET. The MOZ team says, “The SEO Accelerator: Theory to Practice webinar series is kicking off with the topic of competitive research and analysis. Yes, we want to be able to quickly and efficiently answer the question, “Who are our competitors?” but competitive research goes well beyond knowing who else is in the game. It’s about understanding why competitors rank where they do, how they rank where they do, and uncovering the areas where you... [...]