How to Create Persuasive Video Ads That Convert [Podcast]
This episode covers the following:
- The Value of Video Ads for Conversion
- Recording Your Own Video Ads: Tips and Tools
- Ingredient 1: Pattern Interrupt
- Ingredient 2: Call Out Your Ideal Customer
- Ingredient 3: Choose 1 of 7 Hook Types
- Ingredient 4: Work In What Keeps Your Awake or Stressed
- Ingredient 5: Point to the Result
- Ingredient 6: Establish Your Authority and Experience
- Ingredient 7: Counter Objections
- Ingredient 8: Tips for Calls to Action.
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