This is a reminder for the Adweek webinar to be held on December 10, 2024.

A content strategy is crucial for aligning content with business goals, ensuring consistency and relevance across platforms. It helps target the right audience, drive engagement, and achieve measurable outcomes efficiently.

Adweek is hosting a webinar ‘A Brand-Aware AI Content Strategy’ on Tuesday, December 10, 2024, at 1.00 pm ET.

The Adweek team says, “AI is changing the way marketers create content, but there’s a big risk. It can make everything look and feel the same–generic, bland, forgettable. Your brand’s identity, creativity, and what makes you stand out can easily get lost. That’s exactly why senior marketers are turning to tools like brand-aware AI to stay ahead.

Discover how this type of AI is shaping the future of marketing, from content to experience and everything in between, with Sitecore and Microsoft leaders. You’ll find out:

  • What brand-aware AI is, and how to leverage it for better content
  • Strategies to enhance your brand voice, rather than flatten it, using AI
  • Tips for integrating this approach into your existing workflows”.

A Brand-Aware AI Content Strategy

Adweek

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