ChatGPT streamlines keyword research by generating targeted, high-impact keywords and phrases based on specific niches and audience intent. Its AI-driven insights help optimize content strategies and improve search engine visibility effectively.

Search Engine Land contributor Tom Demers has published an article using ChatGPT for keyword research.

He says, “If you’ve used ChatGPT for any period of time for tasks like creating content for SEO, you’ve likely noticed a few things:

  • It’s great and a major time-saver for some tasks.
  • It’s much worse than what you already do for other tasks.
  • To get the most out of it, you must understand how it works, be willing to refine your prompts (sometimes several times), and QA the platform’s output.

All of these things are true when using ChatGPT for keyword research. To help you navigate the process, let’s explore:

  • Keyword research functions ChatGPT is good at (with specific prompts).
  • Keyword research functions ChatGPT is not good at.
  • How to QA your keyword research output from ChatGPT.”

How to use ChatGPT for keyword research

Search Engine Land

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