AI agents in marketing automate tasks like customer engagement, lead generation, and campaign optimization, delivering faster and personalized interactions. They enhance decision-making with real-time data analysis, boosting efficiency and ROI.

Content Marketing Institute is hosting a webinar ‘Will AI Agents Take Over Your Marketing Job?’ on Wednesday, January 8, 2025, at 2.00 pm ET.

The CMI team says, “With all the noise around AI, it’s easy to panic about its impact on the future day-to-day of marketers. In this webinar, Shafqat Islam, Optimizely’s President & CMO, will give insight into how his marketing org actually uses AI to be more efficient and create better content, faster. Plus, hear about his predictions on how AI agents will change the lives of marketers (for the best).

What you’ll learn:

  • How Optimizely uses AI to streamline marketing workflows
  • The role of AI agents in boosting efficiency and creativity
  • Tips for balancing automation with personalized, human-driven content”.

Will AI Agents Take Over Your Marketing Job

Content Marketing Institute

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