Short-form video content, typically under 60 seconds, captivates audiences with quick, engaging visuals ideal for storytelling and brand promotion. It thrives on platforms like TikTok and Instagram Reels, driving higher engagement and virality.

Short-form video has become an indispensable tool for marketers seeking to drive conversions and engage audiences effectively. As we enter 2025, it’s time to kick your short-form video strategy into gear and make the most of the year.

Content Marketing Institute is hosting a webinar ‘Convert Like A Pro: Short-Form Video Content Strategies for Modern Marketers in 2025’ on Wednesday, January 22, 2025, at 1.00 pm EST.

The CMI team says, “In this webinar, you’ll be equipped with cutting-edge strategies and insights to master the art of short-form video content creation and optimization.

You’ll discover:

    • Proven short-form video strategies: Learn how to develop a comprehensive workflow for creating impactful, authentic videos that resonate with your target audience.
    • Case studies of success: Explore real-world examples of brands that have leveraged short-form video to achieve remarkable results.
    • Essential metrics and tracking: Understand the key performance indicators that matter most and how to measure the success of your video campaigns.
    • Tactical, actionable video tips: Get hands-on advice for scripting, shooting, and editing videos that capture attention and drive conversions.”

Convert Like A Pro: Short-Form Video Content Strategies for Modern Marketers in 2025

Content Marketing Institute

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