Convince & Convert has published the latest episode of the Social Pros Podcast titled ‘Creating Magical Moments Through Social at Hilton‘.

This episode covers the following:

  • Why speed and nimbleness are key in social media
  • Using social listening tools to identify opportunities
  • The importance of a vetting process for social initiatives
  • Leveraging data to overcome leadership resistance
  • Leadership’s focus on aligning initiatives with Hilton’s values
  • The story behind Hilton’s viral TikTok trend
  • How defined processes drive Hilton’s success on social
  • The Wicked-inspired rooms and their overwhelming success
  • Dannii’s advice for aspiring social pros.

Creating Magical Moments Through Social at Hilton

Convince & Convert

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