Short-form video is crucial in marketing as it captures attention quickly and boosts engagement across social platforms. Its snackable, visually compelling content enhances brand storytelling and drives higher conversion rates.

Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘Viral Short-Form Video Formats for 2025’ featuring Brendan Kane.

This episode covers the following:

  • Why Story Is Important to Marketing
  • Viral Content Model: Research Storytelling Structures and Formats
  • Viral Content Model: Evaluate Storytelling Formats for Brand Fit
  • Viral Content Model: Video Ideation and Single Production Iteration.

Social Media Examiner

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