A Digital Asset Management (DAM) system streamlines the storage, organization, and retrieval of digital content, enhancing workflow efficiency. It ensures brand consistency, easy collaboration, and secure access to assets.

Content Marketing Institute is hosting a webinar ‘The Future of Measurement: Create Meaningful Difference to Drive Brand Growth’ on Thursday, February 27, 2025, at 1.00 pm ET.

The CMI team says, “Join Ariana Keil, Sr Marketing Manager at Canto, as she shares insights on best practices for evaluating, implementing, and optimizing a DAM system. If you’re unsure whether a DAM is the right investment or concerned about the challenges of implementation, this session will provide clarity and practical guidance.

Tune in and learn:

    • How to determine if your organization is ready for DAM
    • The common barriers to platform adoption and how to overcome them
    • Best practices for a smooth and successful implementation
    • Real-world insights from marketing teams that have realized vast improvements in their creative workflows

If you’re considering DAM for your organization but aren’t sure where to start, this session will equip you with the knowledge and strategies needed to maximize your investment”.

DAM 101: How to Evaluate, Implement, and Optimize a Digital Asset Management System

Content Marketing Institute

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