Semrush contributor Rachel Handley has published an article featuring the nine review platforms for businesses in 2025.

She says, “Review platforms can help you build trust with your audience, improve online visibility, and gain a competitive edge.

To choose the right review platform(s) for your business, consider:

  • Which platforms are popular with your target audience
  • How much effort and expense is needed to remain active on each platform
  • What features you want from your chosen platform(s)—e.g., review widgets

We’ve rounded up some of the best online review platforms to help you make a decision:

1. Google // Best for Local Search Visibility

Google reviews can boost your business’s visibility in local search results, which can help you convert more searchers into customers.”

The 9 Best Review Platforms for Businesses in 2025

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