Google Ads is a powerful advertising platform that helps businesses reach targeted audiences through search, display, and video campaigns. With precise targeting and real-time analytics, it maximizes visibility and conversions. 4o

Digital Marketing Depot is hosting a webinar ‘The Hidden Cost of Google Ads’ on Thursday, April 17, 2025, at 1.00 pm EDT.

The DMI team says, “Are you paying too much for branded search ads, even with no competition? A flaw in Google Ads could be causing you to bid against yourself—leading to unnecessarily high CPCs. At BrandPilot, we call this the Uncontested Paid Search Problem.

Join Jenn Paterson and John Beresford from BrandPilot AI in this live webinar to help uncover:

  • Why your CPCs are inflated, even in the absence of consistent competition
  • The Uncontested Paid Search Problem revealed.
  • The scale of the impact on your budget.
  • Practical strategies to fix and prevent bidding against yourself.

Stop overspending and optimize your search campaigns.”

The Hidden Cost of Google Ads

Digital Marketing Depot

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