Latest News
Direct Marketing Association for Email Authentication
The Direct Marketing Association has asked all its members to authenticate their emails to promote delivery of legitimate emails. [Read more] [Read more]
Online Ad Spending Increases 10% in Third Quarter
Online Ad spending in the third quarter of 2005 has increased 10%, according to a MediaPost study. [Read more] [Read more]
CoStar Provides Real Estate Data to Google
CoStar Group, a real estate data provider, is working with Google and has licensed some content to it. Google Earth interactive satellite mapping service may include real estate details. [Read more] [Read more]
Google extends Google Print in Europe
Google has extended Google Print by adding local language sites in eight European countries, France, Italy, Germany, the Netherlands, Austria, Switzerland, Belgium and Spain. [Read more] [Read more]
Google Founders Sell Google Shares
Google co-founders Sergey Brin Larry Page have sold Google Shares worth millions. Brin has sold 400,000 shares from October 3-5 for $126.1 million. [Read more] [Read more]
VeriSign Acquires Moreover Technologies
VeriSign has announced the acquisition of Moreover Technologies to offer “bloggers, publishers, enterprises and Web portals a more intelligent and scalable, real-time content platform”. [Read more] [Read more]
FFIEC Issues Guidance for Customer Identification
The Federal Council has issued a guidance for authentication of customer identification. Online banks will be expected to achieve compliance with the guidance by the end of 2006. [Read more] [Read more]
Yahoo! and BellSouth to Form Alliance
Yahoo! and BellSouth are to form a strategic alliance to provide a co-branded service to BellSouth internet subscribers, by the end of 2006. [Read more] [Read more]
Google’s Updated Privacy Policy Includes Highlights
Google’s updated privacy policy has a short, one-page “highlights” notice summarizing the privacy practices and more details in the full-text privacy policy and FAQs. [Read more] [Read more]
Inform Technologies Launches Beta Inform.com, a News Site
Inform Technologies has launched a beta version of Inform.com, a news site that will offer “customized news displays and searches of postings from prominent blogs”. [Read more] [Read more]
Bill Flitter Launches Second Part of RSS Advertising Series
Bill Flitter has launched the second part of a three-part series “How to Buy RSS Advertising”. RSS advertising should focus on information that gets the consumer to save ad content and respond. [Read more] [Read more]
AOL Study Reveals African-American’s Online Preferences
AOL Study has revealed that 73%, of African-Americans respond favorably to advertising with multiple cultures featured. And 68% favor companies that benefit the African-American community. [Read more] [Read more]
