Latest News
Sapient to Acquire PGI
Sapient is going to acquire Planning Group International. Sapient will start a new business unit called Experience Marketing led by Gaston Legorburu, PGI’s CEO. [Read more] [Read more]
Google To Buy AOL Stake
Google is going to buy a 5% stake in AOL for $1 billion. Google will continue providing AOL with paid search advertising technology for 5 more years. [Read more] [Read more]
Advertising.com Introduces Automated Rich-Media Network
Advertising.com has introduced an automated rich-media network which provides advertisers with resources for delivering rich-media network campaigns. [Read more] [Read more]
Yahoo and MMA to Offer Measurement Service
Yahoo and Marketing Management Analytics will offer a new measurement service. The service provides assessment data of online programs on Yahoo! in comparison with programs on other media. [Read more] [Read more]
Google Launches Gmail Mobile
Google has launched Gmail Mobile. Gmail Mobile allows users to access their Gmail account through their mobile phones. Google has also added Vacation Response and Contact Groups features to Gmail. [Read more] [Read more]
Yahoo Search Results Page to be Revamped
Yahoo search result page will have a new streamlined design from next month. Yahoo has announced that the new design aims to increase the click through rates of ads. [Read more] [Read more]
Aplus.Net Launches eCommerce Booster
Aplus.Net has launched eCommerce Booster. eCommerce Booster is a shopping cart software that provides users with website indexing capabilities. [Read more] [Read more]
Gary Stein Addresses Travel Internet Marketing Strategy Conference
Gary Stein, senior analyst for Jupiter Research, presented an address on “Effective Internet Marketing in a Global Market Place” in the Travel Internet Marketing Strategy Conference. Stein predicted that Internet advertising will grow to $18.9 billion by 2010. [Read more] [Read more]
DCIT Australia Reviews Spam Act 2003
The Department of Communication and Information Technology, Australian Government, is reviewing the Spam Act of 2003. Spam Act 2003 is a legislation designed to control spam. [Read more] [Read more]
Wikipedia as Accurate as Britannica
A Nature investigation study has found that Wikipedia science entries are as accurate as Britannica entries. [Read more] [Read more]
Google Desktop Out of Beta for 16 Languages
Google has announced that Google Desktop is out of beta for 16 languages. The languages include Chinese, German, Japanese and Russian. [Read more] [Read more]
Google Announces Holiday Goodies
Google has announced holiday goodies for Gmail users. The new services available are Gmail Mobile, Vacation Autoresponder and Gmail Contact Groups. [Read more] [Read more]