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AI offers near-instant document preparation and automated content creation. But it’s your human expertise and creativity that makes your content engaging and effective. MarketingProfs is hosting a webinar ‘Transforming Writing for Businesses With AI’ on Wednesday, September 4, 2024, at 12:00 pm ET. The MarketingProfs team says, “AI... [Read more]

Webinars have become one of the highest-performing channels, across every industry, to drive pipeline and revenue. But a few basic mistakes can make the difference between a successful event and a missed opportunity. MarketingProfs and ON24 are hosting a webinar ’10 Common Webinar Mistakes to Avoid in 2024′ on Thursday, September 5, 2024,... [Read more]

Search Engine Journal contributor Angie Nikoleychuk has published an article featuring useful insights from the State Of SEO Report. She says, “In 2023, 13.8% of SEO pros said content creation was the top challenge for SEO professionals. However, in 2024, 22.2% (up from 8.6% in 2023) of all SEO practitioners surveyed revealed that algorithm... [Read more]

Content Marketing Institute is hosting a webinar ‘MasterTHIS: Content Strategy’ on Wednesday, August 21, 2024, at 1.00 pm ET. The CMI team says, “It’s the second half of the year. How’s your content strategy performing? If you’re like many marketers, your strategy has been collecting dust in an electronic file since the beginning... [Read more]

Google’s AI Overviews summarize web content using advanced AI, providing users with concise insights directly in search results. This feature enhances the search experience by delivering quick, relevant information without needing to click through multiple links. HubSpot contributor Laura M. Browning has published an article featuring useful advise... [Read more]

It’s a bold claim for X Ranker 360 to make, isn’t it? Its creators took time to learn how to make it happen. Not only did they figure it out, but they also developed this automated, 4-step, web-based software to do the job for you. Starting today, you can take advantage of this software at a significantly reduced price with the launch of... [Read more]

A marketing plan is crucial as it provides a strategic roadmap, guiding businesses toward their goals with clear objectives and tactics. It ensures consistent messaging and helps allocate resources efficiently to maximize impact. HubSpot contributor Rebecca Riserbato has published an article featuring six tips on creating an outstanding marketing plan. She... [Read more]

Digital marketing in 2024 emphasizes personalized experiences, leveraging AI and data analytics to target audiences more precisely. Emerging technologies like augmented reality and voice search are transforming how brands engage with consumers online. HubSpot contributor Lucy Alexander has published an article featuring useful information on digital... [Read more]

Marketing automation streamlines repetitive tasks, allowing businesses to efficiently manage campaigns across channels. It enhances customer engagement by delivering personalized content at scale. Digital Marketing Depot is hosting a webinar ‘Stuck on Autopilot? Upgrade Your Marketing Automation’ on Thursday, August 22, 2024, at 1.00 pm... [Read more]

When it comes to delivering the right message to the right person in the right context, AI and automation are transformative tools that promise instant, real-time creation of tailored digital ads. Adweek is hosting a webinar ‘Are Your Ads Ready for AI and Automation?’ on Thursday, August 29, 2024, at 1.00 pm ET. The Adweek team says, “Marketers... [Read more]

Content calendars are strategic tools that help plan, organize, and schedule content across various platforms, ensuring consistent and timely publication. They enhance productivity by providing a clear roadmap for content creation and distribution. Semrush contributor has published ‘A Guide to Content Calendars (+ Free Templates for Making One)’. Asif... [Read more]

Instagram offers various video formats, including Stories, Reels, and IGTV, each designed to engage users in different ways through short, creative, or long-form content. These formats enable brands and creators to showcase their personality, connect with audiences, and drive engagement through visually compelling storytelling. Digital Marketing Institute... [Read more]