Artificial Intelligence is helping marketers innovate the content creation and distribution efforts. The Content Marketing Institute columnist Marcia Riefer Johnston has shared an AI framework for marketers. Talking about the Planning component, Marcia says, “Planning, the first category of the AI framework, relates to marketing activities like predicting consumer behaviors, defining strategies, prioritizing activities, and determining allocation of resources. In this area, not much AI technology is available yet. Topic clusters One example of AI-supported planning is HubSpot’s ability... [...]

The use of artificial intelligence for content creation is on the rise. Automation in content creation will be a great aid to the content marketers and many brands have started adopting it. Content Marketing Institute columnist Julia McCoy has shared some examples of content creation robots. McCoy says, “The Associated Press, one of the nation’s oldest news networks, was founded in 1846 when five newspapers from New York City funded a pony express-type route to bring news of the Mexican war faster than the U.S. Post Office could. It’s crazy to think that today robots are writing thousands... [...]

With the evolution of Artificial Intelligent, it has been possible now that your content is created automatically as per your needs and requirements. Here DOZ.com has shared some AI created articles. Econsultancy columnist Magnus Linklater has published an informative article on AI for content creation focuing on human touch. Linklater says, “When it comes to automation, our gut reaction is inevitably one of distrust. There are multiple factors to take into consideration when crafting content: marketing objectives, tone of voice, target audience, empathy and emotional context. It’s hard... [...]