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Wednesday, February 19, 2025

Archive for the 'AI for Marketing' Category

Use AI To Nurture Your Human Creators [Video]

Content Marketing Institute has published a new video ‘Use AI To Nurture Your Human Creators’. The CMI team says, “AI is a whiz at constructing, assembling, refining, and optimizing content. But does that do anything to make your creative team better? Robert Rose argues that the best investment in generative AI is one that inspires your creators, sharpens their minds, and deepens their perspectives as humans. To learn why, read this week’s Rose-Colored Glasses article.” Content Marketing Institute  [...]

AI Agents in 2025: Where to Start & What Really Works [Podcast]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast ‘AI Agents in 2025: Where to Start & What Really Works (No Hype)’. The HubSpot team says, “Kipp, Kieran, and guest João Moura (founder of CrewAI) dive into the evolution of AI agents, exploring their potential impacts on business operations and roles. Learn more about what truly defines an AI agent and their distinguishing components, how businesses are successfully integrating agents... [...]

This AI Analyzes Your Website Like a $10k Consultant [Podcast]

HubSpot has published the latest episode of the ‘This AI Analyzes Your Website Like a $10k Consultant’. The HubSpot team says, “Can technology replace a $10,000 consultant? Kipp dives into how you can harness AI tools like OpenAI’s Operator to revolutionize your website analysis, saving you time and money. Learn more about leveraging LLMs like Qwen 2.5 for user experience conversion rate testing, maximizing the $200/month investment into OpenAI’s Pro tier for advanced... [...]

Ahrefs Lists Best AI Content Optimization Tools for 2025

AI content optimization tools enhance readability, SEO, and engagement by analyzing data-driven insights. They help businesses create high-quality, targeted content that ranks better and resonates with audiences. Ahrefs contributor Ryan Law has published an article featuring the best AI content optimization tools for 2025. He says, “Great optimization tools can identify missing topics and keywords, suggest and refine headers and titles, generate meta-data, and show tons of useful information about your competitors’ articles. If you aren’t using an optimization tool, you probably should. I... [...]

OpenAI Secretly Launches a Sales Agent. Here’s the details [Podcast]

HubSpot has published the latest episode of the ‘OpenAI Secretly Launches a Sales Agent. Here’s the details’. The HubSpot team says, “In this bonus episode, Kieran dives into the exciting launch of OpenAI’s first B2B sales agent and what it means for knowledge workers across the globe. Discover how these AI-driven agents integrate seamlessly into daily workflows, the potential for personalized deep research capabilities, and the efficiency gains from automating small,... [...]

I Built 2 AI Assistants That Made Me 10x More Productive [Podcast]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast titled ‘I Built 2 AI Assistants That Made Me 10x More Productive | Step-by-Step Guide’. This episode covers the following: Organizing Workflow with AI Assistants Automating AI Meeting Transcripts Project Management and Meeting Notes Tool Effective Project Assistant Tool Custom GPTs for Meeting Analysis ChatGPT vs. Claude: AI Comparison. HubSpot  [...]

Guide To Building A Marketing Funnel With AI

AI-powered marketing funnels automate customer journeys by analyzing data, predicting behaviors, and personalizing interactions at each stage. This enhances lead generation, boosts conversions, and optimizes marketing efficiency. HubSpot contributor Erin Pennings has published a step-by-step guide to building a marketing funnel with AI. She says, “Before you and I have any conversation about how AI can improve the marketing funnel, let’s make sure we’re on the same page about what marketing funnels are and how they work. Why? I strongly feel that before you can automate something, you... [...]

UGC Valet creates pro spokesperson & UGC videos with real people #ad

UGC Valet is a groundbreaking AI that has been launched. It crafts Unique Spokesperson and UGC Videos with Real Human Actors, achieving incredible conversion rates on platforms like TikTok, Instagram, Facebook, and YouTube. Some clients have been willing to pay between several hundred dollars for each video. If “UGC videos” are unfamiliar to you, Microsoft Copilot put together this definition: User-Generated Content (UGC) videos are videos created by consumers rather than brands. These videos can take many forms, such as product reviews, testimonials, unboxing videos, or creative product... [...]

Find your top converting content …using AI and GA4 [Video]

Orbit Media Studios has published a new video ‘Find your top converting content …using AI and GA4’ featuring Andy Crestodina. This video will walk through the step-by-step method for discovering which of your articles grows your list the fastest. Here’s the Analytics / AI breakdown How the conversion rate calculation works Step 1: Export the GA4 report showing traffic to articles Step 2: Export the GA4 report showing referrals to the thank you page Cleaning up the CSV files before uploading Step 3: Upload to AI along with an analysis prompt The final report and analysis. Orbit... [...]

OpenAI’s Deep Research Tool DESTROYS Google Gemini [Podcast]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast titled ‘OpenAI’s Deep Research Tool DESTROYS Google Gemini’. This episode covers the following: OpenAI Unveils “Deep Research” Agent AI-Powered Prompt Writing Hack AI-Driven Tech Company Analysis Google Gemini’s Seamless Integration Google Gemini’s Research Advantage Deep Research: A Comprehensive Tool. HubSpot  [...]


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