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AI agents in marketing automate tasks like customer engagement, lead generation, and campaign optimization, delivering faster and personalized interactions. They enhance decision-making with real-time data analysis, boosting efficiency and ROI. Content Marketing Institute is hosting a webinar ‘Will AI Agents Take Over Your Marketing Job?’... [Read more]

In 2025, PPC marketing will leverage AI to optimize ad targeting, bidding strategies, and real-time personalization for higher ROI. Interactive ad formats and voice search integration will further enhance audience engagement and conversion rates. Search Engine Land contributor Anu Adegbola has published an article featuring 10 2025 PPC predictions and... [Read more]

ChatGPT streamlines keyword research by generating targeted, high-impact keywords and phrases based on specific niches and audience intent. Its AI-driven insights help optimize content strategies and improve search engine visibility effectively. Search Engine Land contributor Tom Demers has published an article using ChatGPT for keyword research. He... [Read more]

PixaStudio Reloaded, cloud-based software containing a vast collection of stock media assets, is having a special Christmas Sale event hosted by marketing teams, IMReviewSquad, and Logicbeam Software. The sale runs through New Year’s Eve. This innovative tool provides access to over 22 million multimedia assets, featuring a powerful drag-and-drop... [Read more]

In 2025, marketing trends will emphasize hyper-personalization through AI-driven insights and immersive customer experiences using AR/VR. Sustainability and authentic brand storytelling will also play pivotal roles in engaging socially-conscious consumers. Search Engine Journal is hosting a webinar ‘2025 Marketing Trends: The End Of SEO?’... [Read more]

Adweek is hosting a webinar ‘The Marketer’s Guide to Proving Impact’ on Tuesday, January 28, 2025, at 1.00 pm ET. The Adweek team says, “Discover insights from new research that reveal how these challenges undermine marketers’ ability to drive measurable results with Smartsheet’s Adam Figueroa, senior director of marketing... [Read more]

Retail success today requires more than intuition—it demands precision, backed by data. Join us for an insightful session where we’ll explore how leading brands are revolutionizing digital product presentation through advanced data-driven strategies. Digital Marketing Depot is hosting a webinar ‘Data-Driven Strategies for Retail Success’... [Read more]

Amazon SEO focuses on optimizing product listings with relevant keywords, compelling descriptions, and high-quality images to improve discoverability. By aligning with Amazon’s A9 algorithm, sellers can boost rankings and drive sales effectively. Search Engine Land has published ‘Amazon SEO: A comprehensive guide’. Robyn Johnson says,... [Read more]

Digital Marketing Depot has published a new infographic ‘Personalization Charticle’. The DMD team says, “Nearly every organization engaging with consumers recognizes the importance of personalized experience. Deloitte Digital’s  latest research underscores that personalization has become even more critical and more brands... [Read more]

WordPress and Squarespace are powerful website builders, with WordPress offering extensive customization and scalability, ideal for advanced users. Squarespace excels in simplicity and design, making it a favorite for beginners and creatives. Search Engine Journal contributor Roger Montti has published an article answering the question ‘WordPress... [Read more]

A marketing calendar is essential for strategic planning, ensuring consistent content delivery and alignment with key campaigns. It enhances efficiency, keeps teams organized, and maximizes the impact of marketing efforts. Search Engine Journal contributor Shelley Walsh has published an article featuring the free marketing calendar 2025 with a template... [Read more]

Creating a meaningful connection with your audience is the ultimate key to driving traffic and conversions, especially in today’s oversaturated digital landscape. Search Engine Journal is hosting a webinar ‘How Performance Marketing + Brand Fuels Traffic Growth and Conversions’ on Thursday, January 16, 2025, at 2.00 pm ET. The... [Read more]