Latest News
Google and Geico: Out of Court Settlement
Associate Press reports that Google has arrived at an out of court settlement with Geico Insurance Company which alleged that Google exploited their brand illegally. [Read more] [Read more]
Bronto Workgroup: Email Marketing Software
Email marketing software firm, Bronto, has launched Bronto Workgroup which has special features to take care of the requirement set by mail service providers like Yahoo, MSN and Hotmail. [Read more] [Read more]
Internet Advertising Spend Increases
A research conducted by Carat, which focuses on digital media such as interactive television and the Internet, advertising budgets are shifting to the internet from Television and Newspapers. [Read more] [Read more]
Microsoft & Google’s Latest Update on Lee
Microsoft and Google were back in court on Tuesday in their dispute over Kai-Fu Lee, the executive who left Microsoft to head Google’s new research and development center in China. Videotaped depositions were shown in court from Google’s Sergey Brin and Eric Schmidt, and Microsoft’s Bill Gates and Steve Ballmer. [Read more] [Read more]
Chris Carpenter and Jeremy Wilson Launch ‘Adwords Mentor’
Chris Carpenter and Jeremy Wilson have launched ‘Adwords Mentor’ program. “Learn how to first set up your Adwords campaigns to avoid the common mistakes made by first-time users”, say Chris and Jeremy. [Training Course Launch] [Read more] [Read more]
Google And Microsoft Over Lee
Microsoft has filed a 26-page document to support their injunction filing against Google’s hiring of Microsoft engineer Dr. Kai-Fu Lee and Google has filed a rebuttal. John Battelle provides some inside information. [Read more] [Read more]
Harte-Hanks Launches Email Marketing Service
Harte-Hanks has formally launched six new service centers for email marketing to combine email with other marketing channels, such as direct mail, print and call centers. [Read more] [Read more]
Spamhaus: Yahoo Fails To Fight Online Fraud
Spamhaus, a leading anti-spam and security organization, has accused Yahoo of failing in the fight against online fraud. [Read more] [Read more]
Growth in Online Ad Spend
The money spent on online ads for the first half of 2005 grew 9.4 percent compared to 2004, according to TNS Marketing Intelligence. [Read more] [Read more]
Google to Rival Pay Pal?
An Ad for a position at Google as a “fraud operations director, merchant payment solution,” has started people thinking whether Google is planning to introduce a new electronic payment system. [Read more] [Read more]
Scripps Network To Launch Online Video Series
Scripps Networks is launching a thirteen part online video series on Foodnetwork.com during Thanksgiving week using the website for TV like content. [Read more] [Read more]
Online Questionnaire For Gizmondo Buyers
A Gizmondo mobile entertainment device which can be used as a web browser, is to be launched and the buyers of the ad-supported unit are expected to complete an online questionnaire for improved ad targeting. [Read more] [Read more]
