There’s a relatively new technology being adopted by leading edge marketers, called Progressive Web Apps (PWA). Its primary use is on mobile devices. It has the advantages of a historic mobile app (now called a “native mobile app” to distinguish it from PWAs), but have two major advantages: 1. You don’t have to deliver them using the Apple or Android app stores (and that avoids costs and eliminates the chance of rejection) 2. You don’t need an Apple version and an Android version, one app works on both. Your visitors can install your PWA on their iPhone directly from... [...]

With so many people using smart phones these days, any business online needs to adjust its marketing plan. You need to meet your clients where they are; that is, on their phones. You need a way to place your information and offers in front of them, on their phone, in a way that requires very little effort on their part. The way to do that is with a phone app. A while back, Chris Fox and Andrew Fox developed software that lets anyone build an app without knowledge of XML, JavaScript or any of that technical stuff. They called their software Zapable. This week they have released a new, improved version... [...]

Gaming is big business. Millions of game are downloaded by millions of people. Some marketing companies are profiting (big time) from all those downloads. There’s a lot of programming required to create a game, especially one with attractive visual effects. But today only, you have a chance to enter the game marketing business without all the hassles involved in producing your own game software. DIME Consultants has, for a long time, been creating apps for marketers to sell as their own. Now they are working on a suite of games to add to their CreateCoolApps system. Over time, they plan... [...]

When we consider the fact that 55% of video traffic will be mobile in 2015, we realize that any website using video (and most are) needs to be sure that its videos are easily accessed on mobile devices. But a second question arises once you accept the need for mobile video: What is the easiest way to monetize this traffic? The best way to use mobile video for earning income is through mobile apps that support video. You can use apps to interact with the users as they are engaging with the content you make available in the app. The Fox brothers, Andrew Fox and Chris Fox, have created new software... [...]

Zapable was launched yesterday by Andrew Fox and his brother Chris Fox. It’s the latest, and arguably the best, app builder software available to marketers. It builds a wide range of apps that can be used for many marketing purposes, but one opportunity that shouldn’t be overlooked is building apps for local merchants. These merchants, including professionals such as doctors, dentists and lawyers, need to get their name and their business identity in front of clients and potential clients. Android and Apple apps are an ideal way of doing this, since you can update the app at any time and automatically... [...]

Amazon did over $74 Billion in revenues in 2014. And they are still growing. In December, over 60% of Amazon’s sales were made from mobile devices. Affiliates who ride this wave can grow with them. So savvy affiliates will take advantage of this massive and growing opportunity. Andrew Fox and his brother Chris Fox have created a series of videos they are sharing with marketers who want to get their share of this Amazon opportunity (and other opportunities, too; see below). The latest one is How to cash in on Amazon & Facebook with Zapable. Besides Amazon stores, you can build: • Local... [...]

On The Official Android Blog, Google has announced that the Google Play Music app is now integrated with Songza, acquired by Google a few months ago. This post announces that “If you’re a Google Play Music subscriber, next time you open the app you’ll be prompted to play music for a time of day, mood or activity. Choose an activity to get options for several music stations to make whatever you’re doing even better.” This new version of the app has a new User Interface, as well. In the late Spring, Google announced it was starting to build all of its products with a consistent... [...]

Celebrities are here to stay. Many people feel an affinity with a favorite and follow all the goings-on in their lives. Gossip magazines and blogs are highly popular because of people’s attraction to celebrity. This attraction offers marketers a chance to create apps that share the news people are eager for, and earn a good sum for doing it. If, only, you know how. In How to Make Money with Apps, you will find the keys to this lucrative business: • What is an app (under the covers) and how can it get made by someone non-technical)? • What are the best kind of celebrity apps to create? •... [...]

Even if you don’t already publish Android apps, you have probably heard they can be quite lucrative and may be thinking of trying your hand to get in on the many sales occurring daily How lucrative your apps are depends, of course, on how many people buy. And that depends on how many people are exposed to your promotions. Now, AppExposure Pro helps you build the buzz for your app and drive more traffic to the app store to buy it. It does this by loading your app description to dozens of: • App review sites, • App directories and • App search engines And it does it all automatically,... [...]

Dr. Amit Pareek is well-known for his resale products, with complete selling tools. Today he releases Mobile Apps Business In a Box to put you in the Mobile App business (or in the business of helping people get nto the mobile app business.) The mobile app business is big (actually, very big) business. iPad apps and Android apps are big sellers. If you don’t know how to make them, Dr. Pareek wants to show you how. Besides the apps sold directly to individuals, a lot of businesses want to buy an app to give to their customers so they can communicate with them. It could be a daily specials... [...]