Content Marketing Institute has published a new video ‘ChatGPT Search Takes a Whack at Competitors’. The CMI team says, “OpenAI just took a giant leap into Google’s territory with the launch of ChatGPT as an AI-powered search engine. Currently available only to paid subscribers, users will notice a lack of advertising and a single page of results against each query. Will it be the tipping point for a fresh approach to search? Robert Rose says his initial experiments with the platform show promise but questions how it generates answers — and how marketers might get cited among... [...]
Archive for the 'Artificial Intelligence' Category
SearchGPT is a powerful language model that leverages real-time internet access to retrieve and generate information, providing up-to-date responses on various topics. It combines deep learning with search capabilities to enhance accuracy and relevance in real-world applications. Content Marketing Institute has published an article answering the question ‘Will SearchGPT Whack Google Where It Counts?’. The CMI team says, “The early days of internet search centered on the giant that is Google. It set the standard for everything. Ever wondered why Google’s search results page was... [...]
ChatGPT’s website indexing through search integration enables it to provide real-time, relevant information directly from the web, enhancing the accuracy and timeliness of responses. This feature broadens its knowledge scope, making it a more versatile tool for current events, trends, and specialized topics. Search Engine Journal contributor Matt G. Southern has published an article featuring useful steps to for ChatGPT search indexing for websites. She says, “According to OpenAI’s technical documentation, the platform utilizes a fine-tuned version of GPT-4o, enhanced with synthetic... [...]
Ranking a website using ChatGPT involves optimizing content through relevant keywords and improving user experience. While ChatGPT can help with SEO strategy suggestions, actual ranking requires ongoing technical, on-page, and off-page SEO efforts. Copyblogger contributor Megan Mahoney has published an article featuring 10 strategies to rank your website in ChatGPT. She says, “There are plenty of ways you can improve your website’s ranking in ChatGPT, but we selected the strategies below for a few reasons: Each strategy produces compounding results. Even as ChatGPT evolves, it will always... [...]
HubSpot has published the latest episode of ‘Marketing Against the Grain’ podcast titled ‘He Makes $500M/Year With An AI SaaS Business’. The video covers the following: Using Slack, WhatsApp, for social listening. Applying engineering to company growth and marketing. Providing scalable solutions with tenfold value increase. Transitioned from sales-led to self-serve model. Engineers perform functions for efficient communication. Enterprise complexity alters product use and collaboration. Social... [...]
HubSpot has published the latest episode of ‘Marketing Against the Grain’ podcast titled ‘We Put ChatGPT’s Advanced Voice Mode To The Test – Live Sales Call’. The video covers the following: Having AI act as business development rep using best practices. Voice AI evolving, proving useful for sales calls. AI can distill product benefits for calls. AI excels in information; humans add personalization. It felt warmer and less cold than expected. Uses voice as thought partner... [...]
ChatGPT enhances marketing by providing instant, personalized customer interactions, improving engagement and lead generation. It aids in content creation, from social media posts to email drafts, streamlining the marketing process with AI-driven insights. Digital Marketing Institute has published ‘ChatGPT Prompt Guide for your Digital Marketing Plan’. Will Francis says, “There’s no doubt that AI in digital marketing is here to stay, and the most popular tool is ChatGPT. But if you want to make the most of ChatGPT in your marketing efforts you have to know how to write... [...]
This is a reminder for the MarketingProfs webinar to be held on October 1, 2024. ChatGPT for LinkedIn can assist in crafting personalized messages, optimizing profiles, and generating engaging content for posts. It also helps in networking by suggesting professional responses and providing insights for career growth. MarketingProfs is hosting a webinar ’10 Ways Humans Can Get More From LinkedIn Using ChatGPT’ on Tuesday, October 1, 2024, at 2:00 pm ET. The MarketingProfs team says, “There are plenty of smart, responsible ways for social media marketers to use AI in B2B marketing. Andy... [...]
ChatGPT-01 is an early iteration of OpenAI’s language model, designed for generating human-like text and assisting with a wide range of queries. It laid the foundation for more advanced versions by improving natural language understanding and response generation. HubSpot has published the latest episode of ‘Marketing Against the Grain’ podcast titled ‘Chat GPT-o1 is Mindblowing!! Here’s Everything You Need To Know’. The HubSpot team says, “Kipp and Kieran dive into... [...]
ChatGPT for LinkedIn can assist in crafting personalized messages, optimizing profiles, and generating engaging content for posts. It also helps in networking by suggesting professional responses and providing insights for career growth. MarketingProfs is hosting a webinar ’10 Ways Humans Can Get More From LinkedIn Using ChatGPT’ on Tuesday, October 1, 2024, at 2:00 pm ET. The MarketingProfs team says, “There are plenty of smart, responsible ways for social media marketers to use AI in B2B marketing. Andy Crestodina, co-founder and chief marketing officer of Orbit Media, will... [...]