Visual storytelling is the art of conveying a narrative through images, videos, or graphics, engaging viewers emotionally and intellectually. It combines design, content, and context to communicate messages more effectively than words alone. Content Marketing Institute has published an article featuring five visual storytelling trends shaping content marketing in 2025. Valerie Kakovkina says, “Let’s explore five visual storytelling trends shaping content marketing in 2025, identified in interviews with the 99designs by Vista community and other marketing experts. (VistaPrint, the company... [...]

Ramona Sukhraj has published published ‘The HubSpot Blog’s 2025 Social Media Marketing Report’ based on data from 1100+ global marketers. She says, “January 18th, 2025, was a dark day for many in the United States. TikTok was banned, sending brands and users into turmoil — and then it resurrected about 12 hours later. The social media saga spanned years, starting in 2020, and held the attention of global audiences, only to be more smoke than fire (at least for now). And that’s just one example of how fast social media moves. I honestly knew the ban wouldn’t stick,... [...]

AI content creation tools revolutionize the way businesses and individuals generate text, visuals, and multimedia, offering efficiency and creativity at scale. These tools leverage advanced algorithms to craft personalized, high-quality content in seconds, catering to diverse industries and audiences. Ahrefs contributor Louise Linehan has published an article featuring 15 AI content creation tools you can add to your tech stack. She says, “We’re not exactly short on AI content creation tools as we head into 2025—in this list, you’ll see some ol’ faithfuls, and some that are hot-off-the-shelf. In... [...]

Increasing social media followers boosts brand visibility, credibility, and engagement, helping reach a wider audience. A larger following enhances marketing impact, drives traffic, and creates more opportunities for growth and collaboration. 4o Search Engine Journal contributor Matt G. Southern has published an article featuring 15 tips to get more social media followers. He says, “Let’s have a look at 15 ways that can help you to get more social media followers and maximise social for your brand. 1. Craft A Purpose-Driven Brand Identity Your brand identity is the foundation of your... [...]

MarketingProfs is hosting a webinar ‘Website Optimization Friday Forum’ on Friday, April 11, 2025 at 11.30 am ET. The MarketingProfs team says, ” Is your website’s bounce rate higher than you’d like? Increase online conversions with an optimized website! Join three expert marketers revealing persuasive copywriting and captivating design secrets that effectively increase your website leads and sales. Sponsored by Webflow.” The event agenda: Hero Building: The Easiest Way to Start Writing a Remarkably Persuasive Landing Page Top Three Myths in Website Optimization... [...]

In 2025, technology services are increasingly driven by AI, automation, and cloud-native solutions, enabling smarter, faster operations across industries. Businesses rely on agile, scalable tech services to innovate, enhance security, and deliver seamless digital experiences. Forrester has published a new report ‘Four Forces Shape Technology Services In 2025’. Ted Schadler says, “Generative AI (genAI) and agentic workflows are roiling technology services markets, overturning 15 years of stability in the business model. The age of time-and-materials pricing, agnostic technology... [...]

SWOT analysis in digital marketing helps identify strengths, weaknesses, opportunities, and threats to refine strategy and boost performance. It provides a clear roadmap for leveraging digital strengths while addressing gaps in a competitive landscape. Digital Marketing Institute has published ‘SWOT Analysis for Digital Marketing: Guide and Template’. Ali Gamaleldin says, “A SWOT analysis is one of the most beneficial tools for marketers. It can help drive and optimize a digital marketing strategy by helping marketers identify: Strengths, Weaknesses, Opportunities, and Threats. While... [...]

AI-driven search is transforming how users discover content, making personalized and context-aware results the norm. To stay relevant, SEO and content strategies must align with evolving algorithms, focusing on intent, quality, and adaptability. Search Engine Journal is hosting a webinar ‘Top AI Search, SEO & Content Trends To Prioritize In 2025’ on Wednesday, May 14, 2025, at 2.00 pm ET. The SEJ team says, “How should you stay ahead as AI reshapes search? What do AI Overviews mean for your SEO strategy? What’s the future of SEO & content marketing? Don’t... [...]

In today’s fast-paced digital world, continuously gaining marketing knowledge is essential to stay ahead of trends and consumer behavior. Adapting to new tools, platforms, and strategies helps marketers remain competitive and innovative. Neil Patel has published a new video ‘$1,267,000 Worth of Marketing Knowledge in 13 Minutes’. He says, “After 23 years and over $100M of building businesses and marketing for brands like Amazon, Adobe, and Google, I’ve seen firsthand what works—and what’s about to stop working. The strategies that drove success in the past won’t work... [...]

In 2025, SEO focuses heavily on user intent, AI-driven search algorithms, and high-quality, authoritative content. Success now depends on optimizing for voice search, mobile experience, and Google’s evolving ranking signals like EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness). 4o Ahrefs has published a new video ‘SEO in 2025: How I’d Learn it if I Were Starting Over’. The Ahrefs team says, “In this video, I break down exactly what I’d do if I were learning SEO for the first time today — what still works, what doesn’t, how to use AI without... [...]