The latest article on  ‘Marketing Land’ is titled “Bad Links Are When You Know You’ll Be Getting A Link, Bing Says”. Barry Schwartz says, “10 SEO Myths Reviewed by Microsoft’s Duane Forrester on the Bing Search Blog sent ripples through the SEO community when Duane wrote that if you know you are about to get a link, then you are doing something wrong. Duane specifically wrote: You should never know in advance a link is coming, or where it’s coming from. If you do, that’s the wrong path. Duane also added that you should want “links to surprise you,”... [...]

The latest article on ‘Website Magazine’ is titled “Bing Translates WordPress Blogs”. Pete Prestipino says, “Ready to cater to a more international audience with your WordPress blog? Microsoft Open Technologies, which works on open-source software and solutions and the interchangeability between Microsoft and non-Microsoft technologies, has released a new Bing Translator plugin. The plugin, which runs on WordPress sites running version 3.8 or later, enables website visitors to translate a site into any of the 40-plus supported languages without leaving the page. The plugin even provides... [...]

The latest article on ‘Website Magazine’ is titled “Bing Ads Loosens Normalization Policies”. Pete Prestipino says, “Moving campaigns from one online advertising platform to the next can be maddeningly complex. On the Bing Ad Center platform in particular, any number of problems are routine; none more dreaded than the duplicate keyword error. In the case of Bing, the issue is caused when two keywords in an ad group have differences like the presence of hyphens or accents. Until recently, Bing has leveraged what it refers to as “keyword normalization” which eliminates... [...]

The latest MOZ blog post is titled “6 Ways to Earn Higher Rankings Without Investing in Content Creation and Marketing – Whiteboard Friday”. Rand Fishkin says, “Content is certainly important, but we have to remember all the other tools we have for improving our rankings. In today’s Whiteboard Friday, Rand covers six great methods that don’t even involve content marketing“. 6 Ways to Earn Higher Rankings Without Investing in Content Creation and Marketing – Whiteboard Friday MOZ Blog  [...]

The latest post on ‘Mashable’ is titled “Is Bing Censoring Chinese Search Results in the U.S.?”. Lorenzo Franceschi-Bicchierai says, “Microsoft‘s search engine Bing may be censoring some search results in Chinese — even when the searcher is in the United States. When searching for a term that’s controversial in China, like the Dalai Lama, Bing displays very different results if you search in Chinese than in English. The filtered searches were first noticed by activists at GreatFire, an anti-censorship group in China, and first reported by The Guardian“. Is... [...]

The latest article on ‘Website Magazine’ is titled “Domain Importance in Bing Ranking”. Pete Prestipino says, “Does a keyword-rich and exact-match domain name help improve a company’s organic rankings? Bing’s Duane Forrester wants to set the record straight on the matter.  Forrester indicated in a blog post that ranking today is a result of many signals being fed into the system, making the words used in a domain send less “information into the stack” as a percentage of overall decision-making signals. That of course doesn’t mean that the keyword richness... [...]