Many of our readers know that their productivity (getting the work done as efficiently as possible) is an essential factor in their level of marketing success. Waste hour on one task and another one gets pushed off till the next day. If that happens often, blogs don’t get updated, ads don’t get written and sales suffer. Any tips and any technology that help us do our work well and quickly can lead to better productivity, better job satisfaction and better end results. This problem is faced even more vividly by people who work from home, as many of our readers do. All the normal office-related... [...]

Like most (all, I suspect) professional disciplines, online marketing has acquired a collection of jargon terminology. This consists of terms that practitioners use when talking to each other about the work. These terms are useful for quickly conveying to insiders the subject being discussed. They are a “shorthand” the improves communication flow. When you are just beginning an online marketing career, it takes a while to absorb the meanings of all these new terms. It is helpful to have a dictionary or glossary you can turn to to get a quick understanding when you encounter a new term. A... [...]

In the USA, today is known as Independence Day, remembering the struggles beginning in 1776 for freedom. Other countries have a similar celebrations of their own history and the foundation for their modern society. In the American case (perhaps others, too), the purpose and the mission of the struggle was well-defined in advance. They were going to, in the words of the Declaration of Independence, “pledge to each other our Lives, our Fortunes, and our sacred Honor” to the overthrow of tyranny. They saw freedom as being worth all the risks involved. Their goal was freedom, in all its... [...]

We need: ► clicks, ► page views, ► bigger and more engaged mailing lists, ► sales. Of course we do, but is this all? What about ► a healthy life ► a positive relationship with our clients, ► a chance to have fun with families and friends, ► peace of mind, ► satisfaction, ► a reason for living? We are people, after all, and we need the things that people need. We just came across this classic article by Tony Schwartz in the Harvard Business Review. Think about the implications for your marketing and for your life. 30 Things We Need — and 30 We Don’t Harvard Business Review  [...]

Amazon UK is seeking businesses that don’t already have a business account at Amazon. And they are offering businesses like yours a significant discount on your first purchase in your new account. If you don’t have a business account, you can open one at no cost and then take advantage of this sale. Sale ends 16 February. Open an Amazon UK Business Account  [...]

The Entrepreneur magazine team has published a video on ‘Finding Your Next Big Idea and Seeing It Through’ featuring Paul Rabil, Martellus Bennett and Evita Robinson . In the video the trio shares their own experiences to help fellow entrepreneurs instill more creativity in the business they are pursuing. Entrepreneur team says, “There’s never been a better time to grow your brand and business. That’s what lacrosse player and entrepreneur Paul Rabil told the audience at Entrepreneur Live, citing new media and technology as key factors in rapid growth. But, how do... [...]

If you are looking for an “All in One” business management system, one that replaces multiple tools you are now using, take a lok at Bizggro. This new system can dramatically improve the productivity of your online business by siumplifying your work. Right now, there is a “grand opening” offer that let’s you acquire this system at a significant discount (a one-time fee, instead of a monthly fee.) Think about the processes involved in operating your online business. 1. You need to use some sort of accounting software to keep the record of all of your financial transactions. 2.... [...]

Whatever your job there are times when things aren’t going well. You aren’t seeing the progress you hoped for and are wondering if things will ever get better. Solopreneur online marketers feel this more often that most, I suspect. We often work alone we don’t really know our customers or our suppliers and some days no sales are coming in. In times like these, you need to find ways to stay optimistic and charged up enough to keep doing the things that will eventually bring the success you are looking for. Rachel Rofe and her team decided a while back to investigate this phenomenon... [...]

Successful marketing requires a combination of your knowledge, confidence, and attitude. A winning attitude, for example, helps you to speak out loudly to your prospects and achieve their trust. But without knowledge, that winning attitude could inspire you to spout nonsense. HubSpot columnist Colleen Stanley has shared three techniques that will help you achieve a winning sales-oriented attitude. Stanley says, “What’s the baseline attitude at your sales organization? If your [team] is more pessimistic than optimistic, start at the top. [Leaders] set the tone for the entire business. Emotions... [...]

At midnight today, the Fruitphul launch comes to an end. So if you need to become more productive in your business, take a look today before it’s too late. Fruitphul is composed of two parts, 1. High-quality training that will show you how to outsource a lot of your work and scale your business for rapid growth (despite any budget limitations you may have) and training on high-level productivity strategies to accomplish things you need to do personally a lot faster than before. 2. A breakthrough, never released cloud app that’s super easy-to-use and helps automate important productivity... [...]