To achieve online marketing success, you need to stay connected with your target audience. Conversion can be achieved only by engaging the customers with proven tactics. Braze has published a new e-book ‘Humanity in Action: What Customer Engagement Is, Why It Matters, And What You Need to Know’ to help you improve customer engagement. Download this e-book to learn the following: Digital Marketing 101—What You Need To KnowThe What, Why, How of Modern Customer AcquisitionWhat Customer Engagement Is, Why It Matters, And What You Need to KnowWhat Retention Really Means—And... [...]

Customer engagement and retention is required to grow and maintain the brand reputation. It is your customer who is the best advocate of your products and services. To help marketers enhance their customer engagement, Forbes contributor Micah Solomon has shared ten secrets of customer engagement. Solomon says, “Customer engagement is a result of superior customer service and a well-designed customer experience. To make the concept trickier, though, not every aspect of customer service and customer experience design and execution affect engagement equally. Here are ten places where you have... [...]