This is a reminder for the SEJ webinar to be held on November 6, 2024. In today’s competitive B2B landscape, retaining customers is just as important as acquiring new ones. It also tends to be easier if done well. Search Engine Journal is hosting a webinar ‘5 Growth Strategies To Drive Repeat Business & B2B Customer Retention’ on Wednesday, November 6, 2024, at 2.00 pm ET. The SEJ team says, “Join this leadership discussion for proven techniques to build long-term relationships and keep your clients coming back. You’ll discover innovative strategies... [...]
Archive for the 'Customer Relationship Management' Category
In today’s competitive B2B landscape, retaining customers is just as important as acquiring new ones. It also tends to be easier if done well. Search Engine Journal is hosting a webinar ‘5 Growth Strategies To Drive Repeat Business & B2B Customer Retention’ on Wednesday, November 6, 2024, at 2.00 pm ET. The SEJ team says, “Join this leadership discussion for proven techniques to build long-term relationships and keep your clients coming back. You’ll discover innovative strategies that go beyond traditional approaches, including how leveraging workflow... [...]
Customer Data Platforms (CDPs) unify data from multiple sources to create a comprehensive view of each customer. This enables personalized, consistent interactions across channels, improving customer experiences and marketing effectiveness. MarTech contributor Greg Krehbiel has published an article featuring 12 ways to use customer data platforms. He says, “Customer data platforms (CDPs) are a versatile tool in the martech stack. Whether you’re looking for a solution to power your personalization efforts, consent management, attribution tracking or other use cases where a point solution... [...]
Cultivating customer loyalty involves building trust through consistent quality, personalized experiences, and strong communication. Loyal customers drive repeat business and are more likely to recommend the brand to others. Watch the latest HubSpot video ‘Reap the Rewards: How To Cultivate Customer Loyalty’. This video covers the following: The Importance of Family-Owned Farms Balancing Acquisition and Retention Delivering Personalized Customer Experience The Role of Data in Customer Retention Lifecycle Score Capabilities Customer Success Workspace Early Adoption Insights Personalization... [...]
Here is a ‘Talks at Google’ video on ‘Navigating Shifting Consumer Trends: A Guide to Survival and Thriving’ featuring Rando Kim. In this video, Rando shares insights from his extensive experience in trend study. He illuminates the art of interpreting consumer trends, revealing the key trends shaping the current landscape. Talks at Google [...]
In today’s competitive B2B landscape, retaining customers is just as crucial as acquiring new ones and, when done effectively, it often proves to be easier. Search Engine Journal is hosting a webinar ‘5 B2B Customer Retention Strategies To Drive Repeat Business’ on Wednesday, November 6, 2024, at 2.00 pm ET. The SEJ team says, “Join this leadership discussion for proven techniques to build long-term relationships and keep your clients coming back. You’ll discover innovative strategies that go beyond traditional approaches, including how leveraging workflow... [...]
This is a reminder for the Adweek webinar to be held on October 17, 2024. Customer experience is the bedrock of brand affinity. After all, Epsilon research found that about half of consumers choose to engage with marketing messages when they are “familiar with and like the brand.” Adweek is hosting a webinar ‘Create Life-Long Brand Fans Out of Casual Customers’ on Thursday, October 17, 2024, at 1.00 pm ET. The Adweek team says, “Hear Epsilon SVP Dana Moroze and from guest speaker Rusty Warner, principal analyst at Forrester, about how the right technology, powered by strong... [...]
Customer experience is the bedrock of brand affinity. After all, Epsilon research found that about half of consumers choose to engage with marketing messages when they are “familiar with and like the brand.” Adweek is hosting a webinar ‘Create Life-Long Brand Fans Out of Casual Customers’ on Thursday, October 17, 2024, at 1.00 pm ET. The Adweek team says, “Hear Epsilon SVP Dana Moroze and from guest speaker Rusty Warner, principal analyst at Forrester, about how the right technology, powered by strong identity and data, can help marketers create seamless, 1:1 personalized... [...]
This is a reminder for the DMD webinar to be held on July 31, 2024. Harnessing Customer Lifetime Value (CLV) will revolutionize your business strategy. Today, cutting-edge strategies and technologies are transforming how marketers capture, analyze and leverage data to enhance CLV. Digital Marketing Depot is hosting a webinar ‘Unlocking Customer Lifetime Value: Data Strategies and Technologies’ on Wednesday, July 31, 2024, at 1.00 pm EDT. The DMD team says, “Discover how predictive analytics and AI convert raw data into actionable insights, eliminate data noise and forecast emerging... [...]
Harnessing Customer Lifetime Value (CLV) will revolutionize your business strategy. Today, cutting-edge strategies and technologies are transforming how marketers capture, analyze and leverage data to enhance CLV. Digital Marketing Depot is hosting a webinar ‘Unlocking Customer Lifetime Value: Data Strategies and Technologies’ on Wednesday, July 31, 2024, at 1.00 pm EDT. The DMD team says, “Discover how predictive analytics and AI convert raw data into actionable insights, eliminate data noise and forecast emerging trends. We will also delve into strategic data capture, the pivotal... [...]