Social Media Examiner has published a new podcast ‘Visual Design for Non-Designers’ featuring Michael Stelzner to help marketers learn how to venture into visual designing. The SME team says, “Want to create better visuals for your marketing? Looking for tools and tips to help you easily create visual content? To explore visual design for non-designers, I interview Donna Moritz on the Social Media Marketing Podcast. Donna is a visual content strategist and founder of Socially Sorted. Her course is Visual Content Made Easy. Donna shares a number of tools and apps you can use... [...]

HubSpot has released an ebook titled How to Deliver Data-Driven Web Design to Clients. The book teaches how to develop web design based on data. David Boroi says, “As a part of implementing continuous improvement cycles within an optimization program, agencies must leverage data to make informed decisions around website development efforts. This data is often acquired by research methods such as user testing, A/B and multivariate testing, session replays, optimization-focused analytics reports, usability reviews, or on-page surveys. During a testing period, agencies can present the results... [...]