Direct-to-consumer (DTC) marketing enables brands to sell products directly to customers, bypassing traditional retail channels. It focuses on personalized experiences, leveraging digital platforms to build strong customer relationships and drive brand loyalty. Digital Marketing Institute has published a new episode of ‘Ahead of the Game’ podcast titled ‘The Beauty of DTC Marketing’. The DMI team says, “Want to look inside the strategies of a successful DTC agency working in the beauty and lifestyle area? This week, host Will Francis chats with Nikki Lindgren, founder... [...]