The latest ‘Econsultancy’ blog post is titled “Which ecommerce sites are getting it right? Here’s 21 of the best”. Graham Charlton says, “Which ecommerce sites are setting a great example for others to follow?   I’ve been asking the Econsultancy blog team, as well as a few ecommerce experts, for their suggestions of great ecommerce sites. I’ve picked the rest, some because they offer an excellent all round experience, others for specific aspects which others can copy/learn from“. Which ecommerce sites are getting it right? Here’s 21 of... [...]

The latest article on HubSpot blog is titled “Social Media Shafted in This Year’s Holiday Spending?”. Eric Phillips says, “For a few years now, social media has been the darling of ecommerce. Experts for inbound marketing suggest a well-rounded marketing plan that doesn’t include social is bound to fail. Reports regularly share how Pinterest and Facebook convert visitors to customers, or how Twitter builds a brand audience. So, what does it mean when the latest reports say social had no bearing on holiday sales? Biggest Ecommerce Year Yet This year’s Cyber Monday was the... [...]

The latest ‘Econsultancy’ blog post is titled “Ecommerce: how to approach the next big thing in B2B marketing”. David Bowen says, “B2B marketing has long been under-represented, not to mention B2B ecommerce. But with the entry of Amazon Supply and Google Shopping for Suppliers to the market, B2B ecommerce is quietly catching up. So much so that forecasts suggest that the B2B ecommerce market will be double the size of B2C by 2013. This is a real wake up call for B2B companies that have not considered selling their products online“. Ecommerce: how to approach... [...]

The latest article on  ‘Marketing Land’ is titled “Holiday Mobile Orders Shot Up 50 Percent In 2013; Social Commerce Remains Negligible, Organic Still Dominates”. Ginny Marvin says, “More than one in four US e-commerce orders this holiday season came from mobile devices. Custora released its complete E-Commerce Pulse data for the 2013 holiday season, an update of its post-Cyber Monday report that showed record sales in the US. This final analysis looks at e-commerce performance between November 1st through December 31st, highlighting Black Friday, Cyber Monday and... [...]

The latest article on ‘Website Magazine’ is titled “5 Resolutions for E-Commerce Merchants”. Allison Howen team says, “A New Year’s resolution is a commitment to doing something differently, typically better, than the previous year. The challenge in making a resolution, however, is keeping it. Oftentimes people pick broad resolutions and set themselves up for failure. For example, making a resolution to “lose weight” is a lot different than making a resolution to exercise for at least 30 minutes a day. This is because losing weight is a process that takes time, and it is easy... [...]

The latest post on ‘Mashable’ is titled “How to Optimize Your E-Commerce Website for Holiday Shoppers”. Mashable team says, “Black Friday, Small Business Saturday and Cyber Monday 2013 have come and gone, but the holiday shopping season has only just begun. Over the next several weeks, U.S. shoppers will be checking off their lists, and according to Shop.org, they’ll be spending a projected $82 billion online this holiday season. If you’re an e-commerce retailer, it’s in your best interest to keep your website in tip-top shape this month.Small e-commerce businesses,... [...]

The latest post on ‘Mashable’ is titled “7 Tips for Improving Your Ecommerce Strategy”. Todd Wasserman says, “As customers increasingly turn to the Internet and smartphones for purchasing decisions, economies are seeing brick and mortar evolve into “click and order,” and ecommerce become intertwined with m-commerce.More and more businesses are expanding online — from grocery stores to “beer grams,” almost any product or service is available via the click of a button or the swipe of a finger. What’s more, studies show [PDF] online customers... [...]

There are many WordPress products created each week to improve internet marketing. But few of them address the needs of a marketer wanting to do e-commerce, building a store where you can sell physical products. Neeraga, a marketer from India whose specialty is creating WordPress themes (he is the president of InkThemes.com) has created a new theme, called the SaleJunction Theme, specifically aimed at making it simpler to create an e-commerce site. This new (and attractive) theme is compatible with the popular WooCommerce platform and with the Easy Digital Downloads platform. Get a copy of whichever... [...]

The latest ‘Econsultancy’ blog post is titled “Key Christmas trends to keep in mind this season: stats”. Luke Richards says, “With higher-than-usual retail activity, an abundance of free time for many people and the popularity of tech-orientated gifts, Christmas is always an interesting time for digital trends.  The Ecommerce section of our Internet Statistics Compendiumincludes the best freely available Christmas e-retail data from around the web as well as our own research, and now stretches back several years. This gives users a good overview of how people are... [...]

The latest ‘Econsultancy’ blog post is titled “Six common conversion killers from ecommerce sites”. Pratik Dholakiya says, “The wrong strategic approach can be costly for ecommerce sites, but many still make some fairly basic errors.  Try to avoid these six common errorss in your ecommerce site to avoid deterring customers and generate more conversions”. Six common conversion killers from ecommerce sites ‘Econsultancy’ Blog  [...]