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Sunday, July 13, 2025

Archive for the 'E-Commerce' Category

’10 Reasons Your Ecommerce Store Isn’t Making Any Sales’ – Entrepreneur

Sujan Patel says, “An ecommerce store is a fantastic way to build revenue with very little overhead: You can generate sales around-the-clock at a global level without the expenses or staff required to operate a brick-and-mortar business. Yet, despite the fact that more than 205 million consumers in the United States shop online, and spend a per-person average of nearly $3,000 per year, plenty of ecommerce business are still struggling to become profitable. If you count yours among them, here are 10 things that could be the root cause of your revenue problems. 1. Poor quality images and... [...]

‘5 Steps to Build Your Global Ecommerce Site’ – Entrepreneur

Jan Verleur says, “Is your company ready to go global with ecommerce? Maybe it should be. Opportunities to sell globally are substantial and growing. While ecommerce retail sales in the United States are rising — expected to reach $523 billion in the next five years — that number is growing even more rapidly worldwide. Globally, business-to-consumer (B2C) online sales is on pace to exceed $2 trillion by 2017. E-sales in Asia Pacific will surpass those in North America during that same year. The increased use of mobile devices in those regions, plus better payment systems... [...]

‘Why Consumers Abandon E-Commerce Shopping Carts’ – MarketingProfs

Ayaz Nanji says, “The top reason consumers abandon shopping carts on e-commerce sites is that they’re just browsing and researching, which is followed by issues with shipping as a reason, according to recent research from Salecycle. The report was based on 3Q16 data from the websites of 500 leading brands. It was also based on data from cart abandonment survey emails sent to consumers who did not complete purchases on these sites. Some 34% of respondents say they abandoned a recent e-commerce shopping cart because they were just looking/researching. Next, 23% cite an issue with shipping... [...]

‘Ecommerce Optimization in 8 Minutes: How to increase the performance of your category pages with clear value proposition’ – MarketingExperiments

Paul Cheney says, “A clear value proposition is at the heart of any business. But in the ecommerce space, where commodities are much more common, it’s incredibly difficult to compete and also be clear about the value your product brings to the market. In this eight-minute video, Flint McGlaughlin optimizes a page submitted by Ruby of Armstrong Ceiling Solutions and talks mainly about how this page, and pages like it across the industry, can benefit from a clear, compelling value proposition. You might also like: Homepage Optimization: 5 Marketing blind spots that inhibit conversion (and... [...]

‘Alibaba sells a record-breaking $17.8 billion on Singles Day’ – Mashable

Emma Hinchliffe says, “China’s e-commerce giant Alibaba moved $17.8 billion in sales during its Singles Day sale on Friday, smashing its own records. The $17.8 billion (or 120.7 billion yuan) figured crushed Black Friday’s $4.45 billion in e-commerce sales last year and Alibaba’s own $14.3 billion record from 2015. Singles Day is China’s biggest e-commerce day of the year, complete with a nationally televised party and concert. The day originated as an anti-Valentine’s Day, encouraging single people in China to buy gifts for themselves. Alibaba broke records... [...]

‘Here’s How Ecommerce Firms Could Combat the Slowdown in COD Payments’ – Entrepreneur

Sneha Banerjee says, “We all are now aware of the fact that the demonetization of Rs.500 and Rs.1000 Indian currency will impact the ecommerce sector. The sector, which has been cashing in the Cash on Delivery (COD) phenomena so far, might now see this particular set of customers looking for an alternative option. In an elaborate report published by RedSeer Consulting said that with 70 percent of overall e-tailing and 40 percent of the high-value transactions done by COD, the currently COD-only consumers will shy away from near term, especially high-value purchases. Entrepreneur India asked... [...]

‘5 Ways Artificial Intelligence Is Shaping the Future of Ecommerce’ – Econsultancy

Sheila Eugenio says, “Few industries are as competitive as ecommerce. Not only are online retailers competing with other online stores and brick-and-mortar locations, but also the overall noise that is the Internet. We live in a world where consumer attention span is getting shorter and shorter:40 percent of people abandon a website that takes more than three seconds to load, and the average shopping cart is abandoned more than 68 percent of the time. I’m hard pressed to find an ecommerce site that is not constantly scrambling to engage more and drive more sales. Technology is finally... [...]

‘Bold, New Ecommerce Businesses Are the Ones Holding Sway in the Online Marketplace’ – Econsultancy

Pratik Dholakiya says, “The global ecommerce market is on pace to sell more than $22 trillion in products by the time 2016 comes to a close. Even though annual growth rates are set to slow down in the coming years, the ecommerce juggernaut shows no such signs of stalling. In fact, experts predict it will continue to post double-digit growth through 2020. Given the extreme competition they face from established players, ecommerce startups are focusing on products as yet untapped by the existing market. The mere fact that worldwide consumers are willing to buy non-traditional products online is... [...]

‘Study shows Google’s Possum update changed 64% of local SERPs’ – Search Engine Land

Julian Connors says, “The world of e-commerce optimization is vast and complex, and it demands a particular level of attention in order to function and perform correctly. Over the last 10 years, I have had the opportunity to manage a variety of enterprise-level e-commerce websites that offer everything from athletic gear to office supplies. Regardless of the intended audience, most e-commerce sites suffer from similar optimization issues. These issues prevent them from maximizing their exposure to qualified traffic and the related revenue. Usually, these problems are connected to how business... [...]

‘Ecommerce Is Growing, But Customers Still Prefer Shopping in Stores’ – Entrepreneur

Rose Leadem says, “Even with the rise of ecommerce, nothing beats an in-store shopping experience. Aside from books, electronics and office supplies, a majority of people still prefer to shop in a physical store, according to the Walker Sands Future of Retail 2016 report. The report, which surveyed more than 1,400 U.S. consumers, revealed surprising predictions about the growing importance of supply chains and future of retail. Although people might prefer to shop in stores, there’s been a year-over-year increase in the frequency of online purchases since 2014. Today, nearly a third of... [...]


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